Culver
Harlem Collective
461 West 150th St
Midtown Ground up
140 Claremont

 

WHAT IS STREETSEED

STREETSEED is a real estate consultancy woven into an architecture lab. We craft concrete strategies by out-thinking our range of possibilities. We turn constraints into opportunities, complicated rules into simple concepts, and ideas into action.  We thrive on tough problems and difficult cases, because we believe that severe limitations are opportunities for invention.

We tackle a whole gamut of real estate-related activities across a variety of scales and settings, but our expertise is in:

– Full-service architectural design: from site selection to creative programming, iterative design, and proactive project management.
– Real estate analytics, market research, market valuation, acquisitions and due diligence.
– Strategy consulting, identity and branding.
– Property management.

 

PROJECTS

461 West 150th

A SMALL KITCHEN AND ENCLOSED STAIRCASE

415 10th St

A BROWNSTONE IN DISREPAIR

443 Camino de Encanto

A VACANT LOT WITH A VIEW

214 East 35th

A HAUNTED HOUSE IN MIDTOWN MANHATTAN

140 Claremont

A DUNGEON IN A NICE NEIGHBORHOOD

Hyperdense

A REVERSE EXODUS

 

OUR TEAM

Alex Tseng

ALEX TSENG

Design Director

alex@streetseed.com

Born and bred in a cookie-cutter suburb in Los Angeles, Alex grew up questioning the ordinary.  As a strategist and tinkerer, he gave up an enviable job managing one-off projects and founded STREETSEED when several clients approached him with prototypical projects in deplorable conditions.  Meeting tight budgets and timelines, he instilled a fresh identity into each of these places.  Through STREETSEED, he hopes to make well-designed spaces accessible to everyone.

Prior to founding STREETSEED, Alex worked on the design teams for several major New York area projects, including the competition-winning AdaptNYC proposal to develop a new model of housing in light of changing demographics, the Columbia University Manhattanville expansion project, and J2, the tallest residential tower in New Jersey.  More recently, he was in charge of large-scale masterplan and commercial projects around the world – many of which are under construction – as Design Associate at CAZA.  He enjoys spending weekends taking his bike off the beaten path and getting creative in the kitchen.

Cleo Yang

CLEO YANG

Director of Operations

cleo@streetseed.com

Growing up in fast-paced New York City, Cleo thrives on taking quick steps and adapting to dynamic environments. She believes there’s always a more efficient way of doing things, and doesn’t easily give up trying to find one. Her studies at Dartmouth College focused on Economics. In her younger days, she was awarded finalist for a “Tales of Tomorrow” essay contest, a testament to her curious mind.

Along with STREETSEED, she also works at Goldman Sachs managing the firm’s mobility budget through designing financial tools providing transparency into spending patterns. She consistently executes ideas thoughtfully and flawlessly. Having worked with many large and complex data sets over the years, Cleo takes the lead in STREETSEED’s efforts to optimize real estate analytics for small-scale developers. She is excited to bring her strengths and energy into identifying untapped markets for tomorrow’s projects.

PEOPLE

We believe in putting together the right team for the job and strive to align our ideas with the strengths and passions of every person.  We have developed relationships with experts in the AEC industry, from zoning attorneys to developers, expeditors, engineers, handimen, and contractors.  These relationships enable us to test the waters with confidence, and have repeatedly proven valuable in bringing ambitious ideas to fruition.

 

CONTACT

STREETSEED

STREETSEED

1867 Amsterdam Ave.

New York, NY 10031

t: 646 863 4890

We’re open to discussing any ideas, budgets, and wishes.  Feel free to contact us at: office@streetseed.com.

We are always looking for talented individuals to join our team.  Please send your resume and work samples (in pdf format) to: office@streetseed.com.